Catalogue record
1119894875 
Marketing for dummies. 6th ed
Publication year: 2023
Language: English
Media class: Paperback
Classification: 658.802
Publisher: John Wiley
Resource type: Physical
ISBN: 9781119894872
Notes:
In a post-pandemic, up or down economy, it's harder than ever to meet highly complex and ever-changing customer expectations. 'Marketing For Dummies' covers basics like sales strategy, channel selection and development, pricing, and advertising.
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